Marketing.

Marketing turns a brief into content. You chat with a marketing agent, and it writes posts, generates branded images, builds carousels, and drafts blogs and reviews. You plan each piece on the release calendar and publish it to your connected social accounts.

Concepts

• Chat. A marketing conversation. The agent reads your brand, your CRM, and your connected accounts, then creates content. Each chat is saved in the sidebar.
• Artifact. A saved piece of content: a post, a carousel, a blog, an image, or a review.
• Content plan. A draft for release. It holds the copy, the images, the platforms, the destination accounts, and a planned date. Editing a plan never changes the original content.
• Brand. Images use your logo, your brand colours, and one type family. Composition changes from image to image.

Create content in a chat

1. Open Marketing and select New chat.
2. Describe what you want, such as “Three social posts about our spring launch” or “A five-slide carousel on onboarding tips”.
3. The agent writes the copy and generates the images. Standard post images use a 1:1 ratio unless you ask for another format.
4. The agent reviews each image and reports observed defects and suggested improvements. The image stays available. To change it, ask for a new or edited image.
5. Select an image to open a preview with its name, platform, and ratio. The Images control in the chat header lists every image in the conversation, with downloads.

Image generation uses the image service set up in Settings → General. Each generation can use credits from that service.

Release calendar

Marketing → Calendar plans what goes out and when.

• Release calendar has Month and Day layouts. Month shows the grid and a Scheduled table for the month. Day shows one date beside a small calendar. A dot marks each date with content.
• Content collection lists drafts and planned content with image previews and a Format column.
• Calendar dates and times use UTC.

Select an item to open its Content plan sheet. Edit the title, caption or article, platforms, destination accounts, and planned date. Add up to ten images in order to make a carousel with one caption of up to 2,200 characters.

The main action changes with the date:

• Save draft never publishes.
• Publish now shows when there is no date or the time is past. It sends the caption and images to the selected accounts. Facebook accepts text posts. Instagram needs at least one image.
• Schedule post shows for a future time. It locks the content until you cancel. Cancel scheduled post stops it before it runs.

Each account shows Queued, Publishing, Published, Failed, or Check account. An interrupted submission asks you to check the account and never retries automatically. Select New item to write a post by hand with optional saved images.

Artifacts

Marketing → Artifacts lists every saved piece in a table, with Posts and Blogs categories. Columns show the source name, source type, and creator. Select a row to open the full content with download actions. A carousel shows as one row with its slide count. A blog downloads as Markdown.

Reviews

Ask the agent for a social analytics review, a campaign review, or a brand audit. Reviews include date ranges and source links. Review in full opens the complete report, and the Markdown download keeps the whole review.

Set up

1. Upload your logo and choose your brand colour in Settings → General.
2. Set up image generation in Settings → General → Image generation.
3. Connect Meta in Settings → Connections to publish to Facebook Pages and Instagram. Connect LinkedIn and X to bring their posts and metrics into reviews. See Connections.
4. Build a marketing team agent for content that repeats, such as a weekly post. See Agents.

Typical workflows

• Weekly social plan. Ask for five posts for next week. Open the calendar, set a date for each, select the accounts, and select Schedule post.
• Carousel from existing images. Select New item, add saved images in order, write one caption, and publish.
• Monthly performance review. Ask for a social analytics review of the last 30 days. Download it as Markdown for your team.

Open it in your workspace

Open https://<your-portal>.example.com/<workspace>/marketing to start a marketing chat.